Progress Residential Wins Six International MarCom Awards for Excellence in Storytelling and Brand Communication

Progress Residential Celebrated for Strategic Creativity and Impactful Storytelling by the Association of Marketing and Communication Professionals (AMCP)

Scottsdale, AZ – Progress Residential, a leading provider of professional property management services for rental homes, is proud to announce it has been recognized with six International MarCom Awards, honoring the company's exceptional work in internal and external storytelling. Awarded by the Association of Marketing and Communication Professionals (AMCP), the MarCom Awards highlight outstanding achievements in marketing and communications, with thousands of entries received from around the world each year.

 

Progress Residential's accomplishments include one prestigious Platinum Award, two Gold Awards, and three Honorable Mentions, showcasing the company’s dedication to innovative storytelling, strategic thought leadership, and positive brand impact. These awards affirm the value of Progress Residential's commitment to supporting residents, communities, and team members across the U.S.

 

“These awards belong to each of our Progress team members, because our stories are their stories,” said Senior Vice President of Communications and Brand at Progress Residential Nikki Sloup. “Everyone on our team plays a key role in amplifying the incredible work being done across our organization. It’s an honor to see the team’s efforts to tell our stories recognized on an international stage, and we couldn’t have achieved this without the passion and dedication of our team and the residents we serve.”

 

Award Highlights

 

Platinum Winner

  • REI Ink - Affordable Housing: This executive thought leadership article highlighted the crucial role rental homes play in addressing the U.S. housing crisis, articulating Progress Residential's strategic vision for supporting residents and communities.

 

Gold Winners

  • Welcome to the Neighborhood Blog: Launched to enhance organic discovery and drive resident engagement through valuable tips and information, within the first three months organic search became one of the top referral sources for traffic, expanding positive brand awareness. 
  • Progress Residential LinkedIn Strategy: As a key storytelling platform, LinkedIn enables Progress Residential to build brand awareness and foster community. The strategy has driven impressive results in engagement, impressions, and follower growth, spotlighting Progress Residential’s culture and impact.

 

Honorable Mentions

 

The MarCom Awards are a well-respected creative review program, with around 6,500 entries submitted each year. This year’s winners include notable global brands such as PepsiCo, IBM, and Amazon, and Progress Residential is proud to join them on this esteemed list.

 

About Progress Residential

 

Progress Residential is a leading provider of professional property management services for more than 90,000 rental homes in more than 30 markets across the US. We harness the power of data and technology and continuously identify opportunities to innovate and invest in the leasing and living experience for the residents we serve. Progress is proud to play a critical role in the housing ecosystem, expanding access to secure and stable housing and empowering residents to live in communities of their choice. 

Together, our 2,500+ Progress team members are redefining home. Learn more at rentprogress.com.